The introduction of Siri and other voice assistants has forced brands to adopt innovative strategies to take advantage of new opportunities. With 27% of the global online population using voice search on mobile devices and more than 4 billion voice assistants are used on devices around the world, brands that refuse to optimize their content for voice search are leaving a great opportunity on the table. You can include in this calendar the writing of blogs, the creation of new web pages, the creation of links and the SEO of the page to see the results for each month. Set realistic goals for your team and establish accountability measures to meet a regular posting schedule.
It might seem like you need sophisticated software or tools to create a good content calendar, but a shared Google Sheet will work just fine (even if it's made by AI).
